History Through Fiction with Colin Mustful
Behind the Publisher's Desk with Colin Mustful
Behind the Publisher's Desk
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Behind the Publisher's Desk

Celebrations, Cash Flow, and the Realities of Running an Independent Press

In this candid episode of Behind the Publisher’s Desk, Colin Mustful shares an honest update from the front lines of independent publishing. While History Through Fiction celebrates multiple book launches, strong pre-orders, successful events, and a growing roster of workshops and freelance projects, the realities of small business ownership are also front and center.

Colin discusses the challenges of transitioning to full-time entrepreneurship, navigating unexpected tax obligations, managing conference expenses, and balancing unpredictable revenue streams. He reflects on the emotional side of financial uncertainty—and the discipline required to trust the process while continuing to grow.

The episode also highlights exciting forward momentum: new titles moving into design and marketing phases, upcoming release plans, audiobook and cover development, and new opportunities in speaking and teaching. Colin shares how he’s exploring AI tools to streamline operations and reclaim time in an increasingly demanding schedule.

If you’re an author, publisher, or creative entrepreneur, this episode offers a transparent look at the rewards, risks, and resilience required to build a mission-driven business from the ground up.

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